More Lithium Mining, Wells Running Dry In California And EV Charging Infrastructure

More Lithium Mining, Wells Running Dry In California And EV Charging Infrastructure

This week’s Current Climate, which every Saturday brings you the latest news about the business of sustainability. Sign up to get it in your inbox every week.
Forbes

This past week we held the inaugural Forbes Sustainability Leaders Summit, where we brought in leaders from multiple industries to talk about solving pressing environmental issues while still ensuring a healthy, vibrant economy. I led a panel featuring Todd Brady, who has been a leader at Intel in driving down its energy use and carbon footprint (Intel, he told the crowd, uses 100% renewable energy in the United States); Gaurab Chakrabarti, the CEO of Solugen, a startup that’s making industrial chemicals like hydrogen peroxide without the messy, energy-intensive processes that utilize oil; and Maddie Hall, whose company Living Carbon is bioengineering trees to both store more carbon dioxide and to grow trees in blighted areas where normal trees can’t grow.

The whole summit was energizing. But what really hit home for me was this simple idea: there’s really no conflict between environment and economy. Intel’s moves towards energy conservation have been good for the company’s bottom line. Solugen is selling its products cost-competitively, without any marketing premium for being green. And Living Carbon’s trees? They produce wood that’s more durable than what’s on the market. You can be green and make green at the same time–all it takes is some clever science and engineering.

The Big ReadJUSTIN SULLIVAN/GETTY IMAGES
California’s Water Emergency: Satisfying The Thirst Of Almonds While The Wells Of The People That Harvest Them Run Dry

Broiling heat in the middle of the worst drought in 1,200 years has strained the state’s underground water supply, pitting the Central Valley’s $20 billion agriculture industry against many of its own workers.

Read more here.
Discoveries And Innovations
Researchers have figured out a way to build lithium-ion batteries without using cobalt, which makes them both safer and less prone to market volatility.
California was able to weather a historic heat wave without rolling blackouts because it has gone all-in on clean energy technology like wind, solar, battery storage, and demand response.
NASA scientists developed a way to weigh land masses using two satellites in space, which allowed them to document Greenland’s staggering weight loss from melted ice.
Sustainability Deals Of The Week
Fusion Development: The Department of Energy announced a new $50 million program to support companies, universities and other organizations in developing commercial fusion power technologies.
Aluminum Bottles: Ball Corporation announced that it has partnered with Boomerang Water to provide aluminum bottled water for resorts, cruise ships and other locations; the bottles can be more easily filled and recycled than their plastic counterparts.
On The Horizon
Sustainable technology can find its inspiration everywhere – even older technologies. Here’s a conversation about where future green tech might be going.
What Else We’re Reading This Week
For years, Chile exploited its environment to grow. Now it’s trying to save it. (Popular Science)
Extreme Heat Saps Billions in Worker Productivity (Scientific American)
The Tonga Volcano Shook the World. It May Also Affect the Climate. (New York Times)
Green Transportation UpdateGetty Images
The ongoing transition away from fossil fuels to electricity for our cars and trucks is good for carbon emissions but will likely trigger shortages of key metals used in electric vehicle batteries requiring hundreds of new mines. This is according to industry experts who expect demand for EV batteries to spike to tens of millions of units annually in the years ahead.
The Big Transportation StoryTony Ponds
Black Founders Of EV-Charging Startups Have More Than Profits On Their Minds
Sheryl E. Ponds, whose company designs and builds electric vehicle charging stations, has had success landing business from customers seeking home installations as adoption of the new green technology grows. But for Ponds, who is Black, it’s hard to ignore the fact that those customers tend to be suburban, affluent and white. She values their business, but wants to make sure the infrastructure she develops also reaches urban and Black communities. So last year she started pitching her service to managers of apartment properties in areas where demographics tend to be more diverse — even though sales have been tougher to come by.
Read more here.

More Green Transportation News
Class 8 Hydrogen Truck Competition Disrupted By A Canada-United Kingdom Partnership
Charging EVs At Home Overnight May Not Be The Cheapest Option For Much Longer
Live Longer, Look Sexier And 43 Other Reasons To Ride A Bicycle This World Car Free Day
Battery-Swapping Unlikely To Ruffle Fragile U.S., European Chargers
By The Numbers: How Much Electric Car Battery Range Is Enough?
Amazon Will Power Trucks With ‘Electrofuel’ Diesel To Curb Carbon Emissions
For More Sustainability Coverage, Click Here.
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As The No-Alcohol Category Grows, One Brand Sees 454% Growth

As The No-Alcohol Category Grows, One Brand Sees 454% Growth

Giesen’s 0% wines are dealcoholized via a spinning cone unit that gently distills wine into three … [+] layers: aroma, body, and alcohol, removing the latter in the process. Currently, they offer a wildly popular Sauvignon Blanc, a Rose, a red blend, and a Pinot Grigio. A riesling will follow in fall of 2022
Giesen Group

While there are plenty of reasons for skipping alcohol, be it for an evening or a lifetime, there’s one thing that’s for certain: taste should never be sacrificed. Producers have grown wise to this and over the last few years a large crop of alcohol-free wines offer (non)drinkers a wide range of options. Now, there are crisp, bone-dry rieslings made by legendary Alsatian producers, crunchy zweigelts, soft Champagne-style bubbles and aperitivo-style vermouths, all sans alcohol.

Recently, New Zealand’s Giesen reported a whopping 454% growth in shipments to the US in fiscal year 2022. The strong performance highlights growing consumer demand for quality alcohol-removed wines.

Giesen’s 0% wines are dealcoholized via a spinning cone unit that gently distills wine into three layers: aroma, body, and alcohol, removing the latter in the process. Currently, they offer a wildly popular sauvignon blanc, a rosé, a red blend, and a Pinot Grigio. A riesling will follow in fall of 2022.

The sauvignon blanc is the top-selling premium tier (priced over $12) wine in the United States, according to NielsenIQ. President Mark Giordano of Giesen Group importer Pacific Highway Wines notes “the Giesen 0% rosé is the number two selling nonalcoholic rosé (Nielsen, 4 weeks ending 6/30/22). We anticipate a continued fast pace and exciting success with the rest of the line extension over the coming months.”

Late last year, NielsenIQ’s SVP of Account Development, Kim Cox noted there was a 315% increase in online non-alcoholic and low-alcoholic beverage dollar sales in the latest 12 months versus a 26% increase in alcoholic beer, wine and spirits e-commerce sales. Today’s numbers (week ending 6/30/2022) noted that non-alcoholic wine sales are up 22% over the last 52 weeks.

Online beverage marketplace Drizly announced that the 4th of July weekend of 2022 saw nearly twice as many non-alcoholic wine and beer sales as compared to 2021.
What’s the draw? Not a staunch shift to sobriety, but a change in mindset. For ages, the phrase ‘I am not drinking alcohol’ was a definitive code for sobriety, pregnancy, or designated driving. Now, the choice is more mindful. Perhaps you have to be up early, maybe you just don’t feel like it, maybe you’re pacing yourself — a second of sobriety doesn’t require a reason.

The category is only going to expand. A recent Hinge survey of Gen-Z users found that 75% of users stated grabbing drinks was no longer their go-to for a first date Gen-Z singles are 46% more likely to prefer first dates that don’t involve drinking, compared to the millennial generation before them. Gen Z aside, over half of hinge users preferred non-alcoholic dates — “they want to be in the right state of mind while getting to know their potential partner.”

Nielsen found that 66% of millennials are actively working on lowering their alcohol drinkers, and a whopping 78% of non-alcoholic beverage buyers are purchasing alcoholic beer, wine or spirits.
Part of the category’s growth is fueled by the new diversity. Up until a few years ago, the number of non-alcoholic SKUs was relatively limited, restricted to a few no-proof beers and a couple of brands of alcohol-free wines. Now, there are dozens of brands making over a hundred different options. (Particular favorites include Leitz, Acid League, Blurred Vines and Studio Null, in addition to Giesen.) Likewise, non-alcoholic bottle shops have become hotspots for the non-alc — there’s Sipple in Houston, Awake in Denver, and The Open Road in Pittsburgh. Boisson’s has five different locations across New York and one in Los Angeles.
“This is an opportunity to show consumers that craft and premium alcohol-removed wine are available in many styles,” says Giesen Group Chief Winemaker Duncan Shouler.
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Video Podcasts For Free (And For All)

Video Podcasts For Free (And For All)

Spotify now allows video in multiple English-speaking countries for all podcast creators.

Spotify

Spotify expanded access to video podcasting for creators today, making the capability generally available for anyone in the U.S., Canada, New Zealand, Australia, and the United Kingdom.

Spotify launched video podcasts in 2020, expanded access in October 2021 to vetted creators (full disclosure, my TechFirst podcast was granted early access as well). The company says that this has taught them that not only do podcasters like adding video to their audio podcasts, but “fans love having the opportunity to more deeply connect with the content.”

Video is available on Apple Podcasts as well, though it’s almost a hidden feature, but seems to be only an option in Apple’s Podcasts Connect dashboard after podcasters upgrade to a paid Apple Podcasters Program. The cost is fairly nominal — $20 in the U.S. — but could be prohibitive to beginning podcasters. The annual fee is primarily connected to Apple Podcast features such as premium episodes and paid podcast subscriptions.

Spotify is launching availability of podcast subscriptions for video podcasts as well today, “empowering creators to own their monetization model by creating exclusive content, gating video, and more.” Spotify platform-native features, like polls and questions and answers, will also work with videos, and creators will get video analytics as well as the ability to retroactively add video to older episodes.

“Spotify believes that there is a massive opportunity for creators in video podcasts, especially when combined with the forward-thinking features we’re already powering for audio,” the company said in a statement. “We are constantly empowering them to reach new global audiences, own how they monetize their content and interact with fans in new ways.”

Pure audio is still available, of course, which is useful for active listeners or those who need a lower-bandwidth solution.
Spotify enables the capability with its owned podcast distribution platform Anchor, and has partnered with cloud-based video and audio recording platform Riverside to offer a free start-up option for new creators.
There’s no word yet on expansion of these features beyond English-speaking countries, however. The delay is likely related to availability of content moderation and curation capabilities.
While Spotify is primarily combatting Apple Podcasts, Google’s YouTube should keep an eye out as well. Some large YouTube channels are primarily podcast-based, and Spotify’s moves might draw some of that audience out of YouTube and onto Spotify.

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