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اکتبر 20, 2022

Adobe Express – The Vision Of Adobe’s One-Stop Shop For Content Creation And Collaboration

AdobeAdobe
There are many tools for content creation, whether photos, videos, or materials for marketing or sales purposes. Adobe Express is how the company hopes to satisfy the voracious appetite of users needing quick content creation tools accessible from virtually any device. Adobe launched Express late last year to deliver on the promise of delivering the best of Adobe for everyone. The way Adobe is updating Express is through a constantly rolling series of updates with hundreds of updates over the last ten months. At this year’s Adobe MAX, there is now a tiny glimpse of what Adobe hopes to accomplish with Adobe Express with almost a year of developments. Adobe is merely scratching the surface of what the company hopes to achieve with Express, which is astonishing when you consider how much it can do for users.

New capabilities

Adobe Express already provides creators with over 22,000 licensed Adobe fonts and 193 million assets, including royalty-free stock images and templates. Adobe Express is the company’s platform for mixed media creation, with many of its cloud applications’ best features consolidated into a single editing experience. One of the newest features of Adobe Express is the ability to add connectivity to Adobe Creative Cloud applications which use the new Libraries feature for collaboration. Adobe hopes to build on this feature by enabling real-time collaboration within different documents and files so that people can more quickly cooperate. Adobe Express also uses AI to deliver template recommendations based on the project already being worked on, which leverages Adobe’s Sensei predictive AI. The use of AI in creative mediums will only increase, especially with Adobe giving more users access to such features through Express.

The new content scheduler allows a user to schedule and publish social media content across multiple platforms in an elegant and visually simplified user experience and is free to use but metered for premium use. Many quick actions also represent some of the most common tasks the average person might need on a typical day. These features span image and video editing like resizing, converting to GIF, converting to MP4, trimming a video, resizing a video, merging videos, removing a background, cropping an image, generating a QR code, or converting files to or from PDFs. In each of these tasks, Adobe leverages different Adobe products to accelerate Express’ quick actions, like Adobe Acrobat for PDFs, Adobe Premiere for video editing, and Adobe Photoshop for image editing. This is how you can see that Adobe is bringing the best of Adobe’s different purpose-built products to one place for everyone to access. Adobe’s capabilities with Express get improved with generative AI capabilities which can help generate unique fonts, images, and backgrounds, just to start. Adobe says these features are merely the tip of the iceberg of what the company hopes to accomplish with Express as it aims to increase generative AI capabilities, live co-editing features, and connectivity between its apps and Express.

New growth and partnerships
While Adobe announced many new partnerships at Adobe MAX, the company also talked about some of the momenta it has already built with educators and students, with more than 43 million K-12 students and teachers using Adobe Express for Education. One of the ways that Adobe has grown Express for Education so much is to support Adobe Express add-ons for Google Classroom, Clever, and Classlink, making Adobe Express an integral part of the day-to-day classroom software. Adobe is also working with educational platforms like Chegg to make Adobe Express premium available to eight million online students to help teach students how to be creative and digitally literate. I took my access to Adobe products in school for granted, but now I see how beneficial my experience with these tools has become in my career and how access can help others, too.
Adobe Express is also partnering with Wix, one of the world’s leading website builders and hosting platforms. Wix will integrate Adobe Express features into Wix Media Manager for creators and businesses to manage and edit the content on their pages more easily without having to leave the site. In addition to Wix, Adobe partnered with Meta on an Express Your Brand initiative, which seeks to teach small business owners how to use Adobe Express with free training sessions. That said, Adobe does offer Express for free and does have a bunch of free templates and training sessions, so these are likely more targeted toward small business owners using Facebook and Instagram.

Business model
Adobe Express is built on a freemium model, giving it away for free but leaving more premium features behind a $9.99 subscription. This subscription gives access to more fonts, more templates and removes caps on features like scheduled posts. However, Adobe Express is free to all students and teachers through Adobe Express for Education. I believe it is an excellent way for Adobe to expose the power of its applications to a new generation of users. With Adobe Express being available on mobile devices and web browsers, it is as accessible as it ever has been with an equally accessible price. Adobe also has a free version of Express for nonprofits through Express for Nonprofits, with a cap of up to 10 users having free access to Adobe Express premium.

Final thoughts
I think Adobe is doing something inspiring with Adobe Express, making its most popular features within its cloud apps accessible to virtually anyone, anywhere, on any device. I can also already see how Express can be used with Adobe’s creative cloud applications to improve collaboration and ease of posting to social media platforms. Sure, there are more complex tools for professionals, but tons of people also need a more straightforward user interface and easy access to Express’s tools today. I believe that Adobe’s ultimate goal is to create as large of a user base as possible with Adobe Express, which then feeds into more new users wanting to have access to its more powerful applications like Premiere Pro and Photoshop to get more granular control of the content, while still being able to use Express as the conduit for sharing and collaborating across those apps and with colleagues, friends, and family.

Note: Moor Insights & Strategy writers and editors may have contributed to this article.

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Moor Insights & Strategy founder, CEO, and Chief Analyst Patrick Moorhead is an investor in dMY Technology Group Inc. VI, Dreamium Labs, Groq, Luminar Technologies, MemryX, and Movand
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اکتبر 8, 2022

China steps up social media censorship, ‘upgrades’ Great Firewall ahead of congress — Radio Free Asia

The ruling Chinese Communist Party (CCP) has stepped up its censorship of social media ahead of its five-yearly congress, with users complaining that it was no longer possible to “speak normally” using Douyin, Weibo and WeChat.
“I’m unable to have a normal conversation in any of my group chats with friends, relatives or classmates,” the Twitter account @observerincn tweeted on Oct. 4.
“I started to climb the Great Firewall [use circumvention software to use sites outside China], to find a place where we could talk normally, but none of my friends or relatives were there,” the account said.
“Inside the Great Firewall, the thing that prevents people from communicating normally, causing division and confrontation, isn’t just the fact that the internet has been hijacked by the devil,” it said. “It’s also the endless intimidation and abuse.”
A resident of the eastern province of Jiangsu surnamed Feng said several of her chat groups on WeChat have been blocked in recent days.
“A lot of groups are getting blocked,” Feng told RFA. “People are setting up up new groups.”
“My WeChat group was blocked and my friends stopped sending me messages,” she said. “It’s gotten much worse now; they are stopping people chatting in groups and among followers.”
“You can chat privately one-to-one,” Feng said.
One Twitter account replied to @observerincn, saying most blogs, podcasts and livestreams had now disappeared.
“There have been a lot of public security announcements that are now blatantly intimidating to ordinary people, telling them not to spread rumors or believe rumors,” the account said. “If you’re investigated, you will be clearly told that your children and even future generations will be seriously affected.”
“This is by no means an isolated case, but based on my own experience and that of several friends of mine.”
VPN crackdown
Feng said it is also getting harder for her to use a virtual private network (VPN) to scale the Great Firewall and read content that is blocked by government censors in China.
“I can’t [get over the wall]; it’s blocked and I can’t open FreeVPN,” she said. “This time, [the controls] are very strict.”
“The 20th National Congress is on Oct. 16, but police were contacting me and coming to my home as early as Aug. 15 to tell me they were starting stability maintenance measures.”
Internet technician Li Ming said China’s internet censorship had likely had a technological upgrade.
“VPNs and virtual private servers don’t seem to be blocked, but the use of … other types [of blocking] are more powerful now,” Li said. “They are blocking at the level of protocols, not servers, which probably mean they are capturing data packets.”
“Now, if you … enter an address, they block the data packets, which is different from before, so it’s probably an upgrade,” he said.
According to information security site Thousand Eyes, China has always used deep packet inspection as part of its intrusion detection system (IDS).
“If the IDS technology detects undesirable content and determines that a connection from a client to a web server is to be blocked, the router injects forged [reset code] into the data streams so that the endpoints abandon the connection,” it said.
“After blocking the connection, the system [blocks] further communication between the same pair of machines, even for harmless requests that would not previously have been blocked,” according to an analysis on the site.
“These timeouts can last for up to hours at a time and escalate if more attempts are made to access the censored content.”
If Li Ming’s observation were correct, the system would now be blocking data packets rather than just forcing connections to drop when they are detected.
Blocking outside users
Users outside China said they are also having difficulty using WeChat.
Former 1989 Tiananmen protest leader Wang Dan, said via Twitter that WeChat appeared to be preventing blocked users from outside China from chatting privately with users back home, a move which he termed “a new firewall.”
Wang said the move showed that the CCP continues to fear any free flow of information.
“Whatever they say about self-confidence this, self-confidence that is fake,” he said. “They are living in a turbulent world where they have to fear every shadow, all day, every day.”
A resident of Sichuan surnamed Zhao said he had noticed his posts on WeChat disappearing more often than before.
“Sometimes I post something with a slightly more sensitive title, but I can’t get it to send,” Zhao said. “Sometimes I will post something, but then, a short while later it’s gone, or only visible to me, not to others.”
WeChat, which is heavily relied upon by millions in China for anything from social contact and news updates to online shopping and fan sites, with 1.26 billion active users by the end of the third quarter of 2022.
WeChat’s parent company Tencent hadn’t responded to a request for comment by the time of writing.
Social media users are beginning to give up trying to use the platforms at all.
One user in the eastern province of Jiangxi said he had deleted his Weibo account, quit his WeChat groups, and doesn’t bother using any China-based chat apps at all any more.
Another user told RFA that he had quit all of his WeChat groups, but was re-added to a family group chat so he could stay in touch.
The powerful Cyberspace Administration of China said on Sept. 29 that is continuing to run operations labeling unconfirmed posts and comments as rumors, to “rectify the chaos of the rumor mill.”
It said internet workers at 12 platforms including Weibo, Douyin, Baidu, Tencent, Xiaohongshu, Bilibili, Zhihu and Douban had so far labeled 80,000 items as “rumors.”
Translated and edited by Luisetta Mudie.
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سپتامبر 19, 2022

Telegram update brings infinite reactions and emoji statuses to premium users

Telegram has announced some enhancements pertaining to the UI, emoji statuses and reactions to chat messages. The messaging platform has been trying to push its premium tier, launched in June this year. Premium users will now have infinite reaction emojis and set emoji statuses on their profile. According to reports, the messaging platform has released a new themed icon for Android with improved animations. The platform recently added new emojis to its reaction panel for all free users.
Infinite reactions
The platform said in a statement that premium users can pick reactions from the ‘infinite’ collection and can attach up to three emojis per message. However, group admins can control the use of custom reactions.
Reaction emojis

Emoji statuses
The platform lets premium users set animated emojis as statuses that will appear next to their name. Users would be able to choose one of seven standard statuses or from an infinite number of custom emojis. According to Telegram, the chosen emoji will replace the premium badge in the chat list.
Emoji Status

Other updates
Telegram lets every user have their username link. The new format — t.me/username links — makes it easy for users to share their profiles. Android users can manage media downloads and reorder and prioritise files via the downloads tab.
Manage downloads
The platform has streamlined logging on to Telegram iOS with a new interface and animations already existing for Android users. In addition, Android 13 users can choose a thematic Telegram icon, which will adapt to their phone’s dark mode settings and accent colour.
Telegram icon

Published on

September 19, 2022
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سپتامبر 13, 2022

Facebook Alternative MeWe Raises $27 Million To Help It Become A Household Name

The MeWe social networking application is seen on an Apple iPhone in this photo illustration in Warsaw, Poland on January 12, 2021. The alt-tech, light moderation social networking MeWe app is fast becoming the go-to alternative for the now banned Parler app. Parler was a “free speech” alternative to Twitter for many Trump supporters and other conservatives until it was removed from app stores following the storming of Capitol Hill on January 6. MeWe has entered the Apple App Store top ten list after having been downloaded more than a million times in 72 hours. (Photo illustration by Jaap Arriens/NurPhoto via Getty Images)NurPhoto via Getty Images

The privacy-focused social networking company MeWe is looking to change its reputation from being a hub for right-wing extremist groups to a trusted Facebook alternative that people have actually heard of. To do so, the company has raised $27 million in a Series A round led by the investment firm McCourt Global, which contributed $15 million. Previous investors contributed the other $12 million. The round values MeWe at $200 million.

Along with other alternative social media networks like Parler, MeWe gained a lot of traction following the November 2020 presidential election and January 6 insurrection as a space for right-wing extremists to congregate more freely after they’d been kicked off Facebook. MeWe saw an influx of 2.5 million new users during the week of Jan. 11, 2021, and currently the platform has 20 million users.

But now, CEO Jeffrey Edell is aiming to reach a much broader audience by focusing on MeWe’s firm stance on privacy and tightening content moderation rules by hiring more staff to its content moderation team. Its Privacy Bill of Rights states that users are the only ones who own their personal information. MeWe says that its platform does not manipulate, filter, or change the order of users’ news feeds, or use facial recognition technology. Its business model is subscription focused, rather than ad-supported, like Meta’s.

According to Edell, MeWe also supports free speech if done in a respectful manner. After facing backlash as a hub for right-wing content that had been banned from Facebook, Edell says MeWe hired more people on its moderation team and also implemented AI that tracks and removes hate speech and language that calls for violence. The platform also now bans accounts that sell guns, a decision for which Edell said he’s received a lot of pushback. However, a cursory search for terms like “stop the steal” and “gun sale” brings up several related groups and posts.
Screenshots of “gun sale” and “stop the steal” searches on MeWe.Courtesy of Forbes staff
Edell, who previously served as chairman of MySpace’s parent company Intermix and joined MeWe as CEO in April, acknowledged that he was wary of joining the company at first. But he says after researching the social networking site, he realized there was only a minimal amount of extremist content.
“I looked at my wife and she looked at me and she said, ‘You’re not going to get involved in a platform that has these kinds of issues, are you?’” Edell tells Forbes. “When I did my diligence and I really looked into it, I found that that was a very small portion of the platform.”
“Every platform out there, I don’t care who it is, Facebook, Snapchat, Instagram, Twitter, TikTok they all have their issues,” he says. “I found that the issue was not as widespread as previously thought about.”
But the company has a bigger problem: Most people have no clue what MeWe even is. That’s why Edell is aiming to use the new funding to invest in better marketing (though the company says that won’t include ads on Facebook or Instagram).
“We’re finding that what we do resonates with people out there and people don’t even know we exist,” Edell tells Forbes. “So it’s a continuation of getting a marketing push to get the information out there of who MeWe is, and what we stand for.”
If more people are aware of MeWe and making accounts, that means more people will buy subscriptions, Edell said. While you don’t have to pay to use MeWe, the service offers a premium subscription for $4.99 a month or $29.99 annually and is the first thing advertised when users create their accounts. The package includes unlimited voice and video calls, unlimited custom emojis and stickers, 100GB of storage, story video journals, unlimited custom themes and a premium user profile badge. Ad-supported platforms like Facebook, Instagram and Snapchat already offer some of these features for free, like unlimited video and voice calls and access to custom emojis.
Part of MeWe’s marketing budget will go to encouraging users to upgrade to premium subscriptions. The company declined to share how many of its users are subscribers or its revenue.
Along with his time overseeing MySpace, Edell is a show biz veteran, producing movies like The Kids Are All Right, The Grey and National Lampoon’s Movie Madness. With a background in both entertainment and tech, he hopes to bring more short form videos and music created by users to the platform. Right now, MeWe is in the process of partnering with influencers and entertainers to create NFTs (which Edell said will be announced at a later date).
“I felt like I was there at the beginning of social media,” Edell said. “I don’t like what’s happened to it since the MySpace days. Now I want to try to change the world and bring social back to the way it used to be.”
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آگوست 5, 2022

YouTube testing feature that allows video zoom in to premium subscribers

Video sharing platform YouTube has been testing a new mobile app feature with its premium subscribers that will allow them to zoom in on any video.

According to The Verge, 9to5Google has noted that the latest opt-in experimental feature enables a pinch-to-zoom gesture for videos and it works both in portrait and full-screen landscape view.

As per the company, the zoom feature will remain in testing until September 1st, giving YouTube about a month to gather user feedback and refine things before potentially rolling it out more widely.

To enable pinch to zoom, open YouTube’s settings menu either on your phone or from the website. As long as you’re subscribed to YouTube Premium, there should be a “try new features” section, reported The Verge.

Currently, the only feature available for testing is the zoom function. It seems there might be a delay between opting for the test and actually being able to use the pinch gesture, as The Verge in its testing was unable to zoom in closer on any videos immediately after toggling it on. But once it’s active, users should be able to zoom in at up to 8x.

There are already ways to zoom in on YouTube’s content with various accessibility functions on Android and iOS, and obviously, it’s very easy to do so in a desktop browser. But having it as an optional native feature in the mobile app is all the more convenient.

Last month, YouTube finally delivered picture-in-picture mode for iPhone and iPad after first testing it among premium customers; that hugely useful feature has long been available on Android, as per The Verge.(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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