Cryptos’ deep connection with the Metaverse

Cryptos’ deep connection with the Metaverse

The metaverse and cryptocurrency are linked by many technology developers and investors and will be a part of Web3, a decentralized internet managed by individual users rather than by large corporations.

Cryptocurrency and the metaverse are quite distinct from one another, yet as they grow, they can become increasingly dependent on one another. The role of blockchain in the metaverse and cryptosLet’s begin with blockchain, a vital piece of technology that powers both cryptocurrencies and the metaverse. Blockchain is a public digital ledger that stores transaction data Peer-to-peer transactions using a blockchain network can eliminate middlemen (like a bank or IT company) from user interactions. In addition to other benefits, this can save costs and expedite transaction times. Digital versions of conventional fiat currencies are still used for online commerce.
To conduct business in a digital environment, the blockchain and the currencies based on it were created. Some people believe that metaverses, with their immersive services and 3D virtual worlds, employ blockchain technology to enable permission-free interactions between internet users. Buying in the metaverseToday, there are several 3D immersive worlds available, including video games with real-time player interaction. However, other definitions hold that unless these 3D worlds have a fully developed digital economy, they cannot properly be considered a part of the metaverse. Users may buy digital goods from many of these games and services. This is a typical technique for serious video gamers. You may buy clothes and accessories to personalize your appearance in the game or boost your performance. A similar idea is used by cloud computing-based services, which offer a basic package that is inexpensive or free to use but hides premium or add-on capabilities behind a barrier. The idea of shopping in the metaverse may also have applications in the actual world. Before making a purchase, customers might try on virtual versions of clothing in the metaverse. NFTs, metaverse and cryptosThis is where cryptocurrencies and apps created on a blockchain enter the picture with the possibility of e-commerce and social engagement. Direct peer-to-peer transactions over the internet carry the promise of cost reductions down to zero and rapid settlement of money. An NFT can be used to ensure ownership of items. These items can be works of art, digital collectibles, or digital replicas of real-world purchases, like a pair of sneakers from Nike, which you can wear in the metaverse. The metaverse is currently mostly the domain of the video game industry and other creative start-ups, though. Notably, the instability in the cryptocurrency market during the first half of 2022 has also raised questions about the metaverse and its sustainability as a full-fledged digital economy. Opportunities for investors and usersSome native tokens used in a metaverse have seen their prices soar in recent years, drawing a lot of investor interest. However, purchasing cryptocurrencies and tokens created via a blockchain network can be risky — and not only because these are newer forms of money. The digital currencies and tokens used in the metaverse are not commercial enterprises that make money. They are actually a form of virtual money that can be used to buy things or take part in a metaverse. As a result, their valuations are very arbitrary and vulnerable to price fluctuations. Even while individual company stocks are extremely volatile, investors can evaluate them based on sales and profit measures, which crypto investors lack. Some of the crypto market’s excessive price fluctuations can be attributed to this. However, the early metaverse versions are quite promising, especially for people who are interested in taking part in them. Some crypto provides their owners a say in DAOs or other virtual projects, providing new revenue opportunities for artists and other digital producers.

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Viacom18 Studios partners with HeyHey! for NFTs

Viacom18 Studios partners with HeyHey! for NFTs

New Delhi: Viacom18 Studios, a motion picture studio, has collaborated with HeyHey!, an online platform that works at engagement between celebrities, influencers, creators and brands in the Web3 space, for its first NFT project- the ‘Shabaash Mithu’ NFTs. Shabaash Mithu, a feature film starring Taapsee Pannu, has been produced by Vaicom18 Studios. The film is based on the life of former Indian women’s cricket team captain, Mithali Raj, who is considered one of the greatest female cricketers of India. The film chronicles the ups and downs and moments of glory in Mithali Raj’s life. To provide fans and audiences a holistic experience of the film that transcends beyond the movie screens, the studio is foraying into the Web3. NFT holders can claim their free NFTs that will allow them to be a part of the Shabaash Mithu NFT film club with benefits. The other set of NFTs that consumers can purchase will give buyers exclusive access to unlock offline experiences. Ajit Andhare, COO – Viacom18 Studios said, “Good storytelling makes for an immersive experience, and we are taking it one step further by layering digitally forward engagement avenues. Our partnership to launch an NFT collection for Shabaash Mithu is a unique collaboration that will appeal to cricket enthusiasts and the digitally savvy audiences.” Caleb Franklin, Founder & CEO – HeyHey! added, “NFT is the future of experiencing experiential engagement in the virtual world and has opened an infinite number of opportunities in building brand value. We are delighted to collaborate with them, and we believe that we will empower the fan base by providing a personalised and premium experience with our Web 3.0 technology.”

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