ETFs Are Now Mainstream. Here’s Why They’re So Appealing.

Long gone, says Jason Bloom, senior director of global ETF strategy at Invesco, are the days when he had to explain to investors what ETFs are and how they work. “ETFs are mainstream,” he says. Wealth managers incorporate these securities, which trade like stocks but hold baskets of investments the way mutual funds do, into client portfolios as often as they include stocks, bonds and mutual funds.Tracy S. Burke, a partner and investment consultant at the asset management firm Conrad Siegel, in Harrisburg, Pennsylvania, favors ETFs over mutual funds in taxable accounts. Because of the way ETFs are structured, holding these types of securities in a taxable account will likely generate less tax liability than holding similarly structured mutual funds in the same account. “We use ETFs in our practice – and pretty heavily, in fact,” says Burke. Insurance and pension fund asset managers use them, too. “It’s easier for an insurance company to buy a basket of bonds in an ETF than it is to build their own basket, security by security,” says Johnson. And it’s worth noting that the Federal Reserve relied on ETFs as a way to buttress the bond market during the early 2020 selloff. The central bank invested billions in index-based ETFs in a variety of bond sectors, including government bonds, corporate debt and mortgage-backed securities. Traditional mutual fund companies continue to branch into the ETF market. The latest: Capital Group, the investment firm behind the American Funds brand of mutual funds, launched six actively managed ETFs in February, including one fixed-income core strategy, three stock funds focused on the U.S., and two foreign-stock ETFs. Though practically ubiquitous, ETFs are still evolving. In their early days, these funds tracked broad, well-known indexes. Then came smart-beta funds, or ETFs that track customized benchmarks with the aim to beat the traditional bogeys. Now, actively managed ETFs are emerging. Active ETFs accounted for nearly half of all new fund launches over the past 18 months, according to Morningstar. What’s more, for the third year in a row, new ETFs outnumbered new mutual fund launches. What hasn’t changed are the reasons ETFs are so appealing. These funds are typically low cost, and they trade commission-free at most brokerage firms. They’re also more tax-efficient than mutual funds. They are less likely to generate capital gains distributions like mutual funds do, for a start, though you’ll still owe taxes on any gains you pocket when you sell. As with stocks, you can execute a trade to buy and sell shares in an ETF at any time during the trading day. You can even sell them short or trade options tied to ETFs. And ETFs are nimble. With one ETF, you can invest in an entire market, such as U.S. stocks or European stocks. Or you can target a small pocket of the market – cloud-computing stocks or cryptocurrency-related shares, say, or a sector, such as energy. Or you can home in on a particular investing factor, such as value-priced shares or high-quality companies.”The average investor is familiar with ETFs and has been investing in ETFs for some time now,” says Todd Rosenbluth, head of research at ETF data and analytics firm VettaFi. “Now they”re comfortable embracing funds that might be more narrowly constructed.”3 Rules for Buying and Selling ETFsIt’s easy to buy and sell shares in exchange-traded funds, buy it pays to heed a few rules. Use a limit order. Limit orders allow you to specify the price at which you are willing to buy and sell shares. Enter an ETF symbol in your online broker’s trading ticket and you’ll see a bid price (the highest price a buyer is willing to pay) and an ask or offer price (the lowest price a seller is willing to accept).Popular, widely traded ETFs typically have a narrow gap between bid and ask prices. On a day in mid June, for instance, the difference between the bid and the ask (the bid-ask spread) for the iShares Core S&P 500 ETF (IVV) – a member of the Kip ETF 20, our favorite low-cost exchange-traded funds – was 4 cents. But spreads can widen when markets get choppy, says Morningstar’s Ben Johnson. Setting a limit order ensures that you buy or sell at the price you want. “You’re guaranteed that price or better,” he says. Keep an eye on the fund’s premium/discount. ETFs have a market price, like stocks, but they also have a net asset value (the value of the underlying securities in the fund), like mutual funds. The premium/discount is a measure of the difference between the market price and the ETF’s NAV.The ETF trades at a premium if the share price rises above the NAV, and it trades at a discount if the share price falls below the NAV. Popular funds typically sport a tiny premium/discount. The one-month rolling average premium/discount on iShares Core S&P 500, for instance, was 0.01% in mid June. Time your trades well. Avoid trading in the first or last half-hour of any given trading day, because price volatility tends to rise at those times. And never buy or sell when the market is closed.window.__APOLLO_STATE__={“NestedMetadata:{}”:{“__typename”:”NestedMetadata”,”meta”:[{“__typename”:”Metadata”,”key”:”pageTitle”,”value”:”ETFs Are Now Mainstream. Here’s Why They’re So Appealing.”},{“__typename”:”Metadata”,”key”:”pageDescription”,”value”:”ETFs offer investors broad diversification to their portfolios and at low costs to boot.”},{“__typename”:”Metadata”,”key”:”twitterTitle”,”value”:”ETFs Are Now Mainstream. 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address”,”extraClassNames”:{“-light”:true,”modalOpen”:false},”showLink”:true},”dianomi”:{“articleContextId”:”162″,”ampContextId”:”6344″,”ampGalleryContextId”:”6248″,”galleryContextId”:”163″,”mobileGalleryContextId”:”227″,”dianomiAmpGalleryContextId”:”163″,”dianomiGalleryContextId”:”6248″},”useBordeauxScript”:{“pageIds”:[],”useBordeauxOnly”:true},”protocol”:”https”,”host”:”www.kiplinger.com”,”siteUrl”:”https://www.kiplinger.com”,”hasError”:false,”prod”:true}”,”getPageByUrl({“url”:”investing/etfs/604986/etfs-are-now-mainstream-heres-why-theyre-so-appealing”})”:{“__typename”:”RequestResponse”,”page”:{“__ref”:”Article:604986″},”pagination”:{“__typename”:”Pagination”,”currentPage”:1,”totalPages”:0}}},”Article:17494″:{“id”:”17494″,”__typename”:”Article”,”title”:”Kiplinger’s Weekly Earnings Calendar”,”altTitle”:”Kiplinger’s Weekly Earnings Calendar”,”subtitle”:”Check out our earnings calendar for the upcoming week, as well as our previews of the more noteworthy reports.”,”url”:”/investing/stocks/17494/next-week-earnings-calendar-stocks”,”contentType”:”ARTICLE”,”teaserLabel”:”stocks”,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–beFb_4Ga–/v1610301473/Investing/earnings-calendar-2021.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-22T10:22:00-04:00″,”isSponsored”:false,”sponsor”:null},”WhitepaperResource:602288″:{“id”:”602288″,”__typename”:”WhitepaperResource”,”title”:”Your Guide to Roth Conversions”,”altTitle”:null,”subtitle”:”A Kiplinger Special Report”,”url”:”/taxes/602288/your-guide-to-roth-conversions”,”contentType”:”WHITEPAPER”,”teaserLabel”:”Tax Breaks”,”cta”:”Get the free report”,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–Gm3YGczO–/v1614121225/roth-ira-vs-regular-ira.png”,”width”:1690,”height”:950},”updated”:”2021-02-25T18:22:49+00:00″},”Article:604974″:{“id”:”604974″,”__typename”:”Article”,”title”:”Planning to Retire in the Next 3-5 Years? What to Consider Today”,”altTitle”:null,”subtitle”:”As you inch closer to retirement, here are three big-picture things you need to think through to be financially and emotionally prepared.”,”url”:”/retirement/604974/planning-to-retire-in-the-next-3-5-years-what-to-consider-today”,”contentType”:”ARTICLE”,”teaserLabel”:”retirement”,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–I9aQMyGH–/v1658788232/WomanDogBeach.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-26T04:30:05-04:00″,”isSponsored”:false,”sponsor”:null},”Article:604965″:{“id”:”604965″,”__typename”:”Article”,”title”:”Is A Recession Looming? Why History Says We Shouldn’t Panic”,”altTitle”:null,”subtitle”:”From rising interest rates to battle growing inflation and supply chain issues that don’t show any hint of resolving, warning signs of a recession are becoming hard to ignore. Despite the state of our current economy, there are many reasons not to panic about a possible recession.”,”url”:”/investing/604965/is-a-recession-looming-why-history-says-we-shouldnt-panic”,”contentType”:”ARTICLE”,”teaserLabel”:”investing”,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–keEAY1G6–/v1658494257/YogaZen.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-24T04:30:05-04:00″,”isSponsored”:false,”sponsor”:null},”Gallery:603214″:{“id”:”603214″,”__typename”:”Gallery”,”title”:”Kip ETF 20: The Best Cheap ETFs”,”altTitle”:”Kip ETF 20: The Best Cheap ETFs”,”subtitle”:”Build a solid core for your portfolio and explore new opportunities with our favorite low-cost exchange-traded funds (ETFs).”,”url”:”/investing/etfs/603214/kip-etf-20-the-best-cheap-etfs-you-can-buy”,”contentType”:”GALLERY”,”teaserLabel”:”ETFs”,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–CYp8wgwj–/v1659015357/Investing/kip-etf-20-2022.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-28T12:46:00-04:00″},”Article:604987″:{“id”:”604987″,”__typename”:”Article”,”title”:”Kip ETF 20: What’s In, What’s Out and Why”,”altTitle”:”Kip ETF 20: What’s In, What’s Out and Why”,”subtitle”:”The broad market has taken a major hit so far in 2022, sparking some tactical changes to Kiplinger’s lineup of the best low-cost ETFs.”,”url”:”/investing/etfs/604987/kip-etf-20-whats-in-whats-out-and-why”,”contentType”:”ARTICLE”,”teaserLabel”:”Kip ETF 20″,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–kbhK84FX–/v1659022776/Investing/kip-etf-20-whats-in-out-why-kpfm-2022.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-28T12:44:49-04:00″,”isSponsored”:false,”sponsor”:null},”Gallery:604176″:{“id”:”604176″,”__typename”:”Gallery”,”title”:”15 Mighty Mid-Cap Stocks to Buy for the Rest of 2022″,”altTitle”:”15 Mighty Mid-Cap Stocks to Buy for the Rest of 2022″,”subtitle”:”Mid-caps are the market’s so-called ‘sweet spot,’ offering up an ideal combination of financial stability and growth potential.”,”url”:”/investing/stocks/604176/the-15-best-mid-cap-stocks-to-buy-for-2022″,”contentType”:”GALLERY”,”teaserLabel”:”stocks”,”cta”:null,”teaserImage”:{“__typename”:”Image”,”src”:”https://mediacloud.kiplinger.com/image/private/s–VL23BlGr–/v1643981873/Investing/best-midcap-stocks-2022.jpg”,”width”:3200,”height”:1800},”updated”:”2022-07-21T08:41:34-04:00″},”Author:600170″:{“id”:”600170″,”__typename”:”Author”,”name”:”Nellie S. Huang”,”url”:”/authors/nellie-s-huang”,”shortBio”:”u003cp>Nellie joined Kiplinger in August 2011 after a seven-year stint in Hong Kong. There, she worked for the u003ci>Wall Street Journal Asia,u003c/i> where as lifestyle editor, she launched and edited Scene Asia, an online guide to food, wine, entertainment and the arts in Asia. Prior to that, she was an editor at Weekend Journal, the Friday lifestyle section of the u003ci>Wall Street Journal Asia.u003c/i> Kiplinger isn’t Nellie’s first foray into personal finance: She has also worked at u003ci>SmartMoneyu003c/i> (rising from fact-checker to senior writer), and she was a senior editor at u003ci>Money.u003c/i>u003c/p>”,”jobTitle”:”Senior Associate Editor”,”type”:”Staff”,”disclaimer”:null,”generalLegalDisclaimer”:”This article was written by and presents the views of our contributing adviser, not the Kiplinger editorial staff. You can check adviser records with the u003ca href=”https://adviserinfo.sec.gov/”>SECu003c/a> or with u003ca href=”https://brokercheck.finra.org//”>FINRAu003c/a>.”,”company”:”Kiplinger’s Personal Finance”},”DataBlock:5228d9224b74b8ebbf293c348de8568abf8a58e5″:{“id”:”5228d9224b74b8ebbf293c348de8568abf8a58e5″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Long gone, says Jason Bloom, senior director of global ETF strategy at Invesco, are the days when he had to explain to investors what ETFs are and how they work. \”ETFs are mainstream,\” he says. u003c/p>\n””,”wordCount”:35},”DataBlock:a4b5fb121ba94a1d3b214f9cfab4ee5e264105bd”:{“id”:”a4b5fb121ba94a1d3b214f9cfab4ee5e264105bd”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Wealth managers incorporate these securities, which trade like stocks but hold baskets of investments the way mutual funds do, into client portfolios as often as they include stocks, bonds and u003ca href=\”https://www.kiplinger.com/investing/mutual-funds/602176/kip-25-best-low-fee-mutual-funds\”>mutual fundsu003c/a>.u003c/p>\n””,”wordCount”:33},”DataBlock:53c36a55921b58ac373e6b236e063de12be55edb”:{“id”:”53c36a55921b58ac373e6b236e063de12be55edb”,”__typename”:”DataBlock”,”type”:”RELATED_CONTENT”,”data”:”[{“url”:”/investing/603483/etfs-and-mutual-funds-with-todd-rosenbluth”,”title”:”PODCAST: ETFs and Mutual Funds with Todd Rosenbluth”,”label”:”PODCAST: ETFs and Mutual Funds with Todd Rosenbluth”,”primaryMediaType”:”IMAGE”,”image”:{“id”:”47830″,”publicId”:”ETF or Mutual Fund pic”,”format”:”jpg”,”version”:1632333155,”url”:”http://mediacloud.kiplinger.com/image/private/s–pIpSOFDy–/v1632333155/ETF%20or%20Mutual%20Fund%20pic.jpg”,”secureUrl”:”https://mediacloud.kiplinger.com/image/private/s–pIpSOFDy–/v1632333155/ETF%20or%20Mutual%20Fund%20pic.jpg”,”width”:4800,”height”:3200,”size”:547870,”tags”:[“comfort”,”computer”,”desk”,”event”,”eyewear”,”glasses”,”laptop”,”office instrument”,”office supplies”,”personal computer”,”table”,”tableware”,”vision care”,”white-collar worker”],”created”:”2021-09-22T17:52:35Z”,”credit”:”Getty Images”,”alt”:”Photo of woman looking at computer and thinking”,”src”:”https://mediacloud.kiplinger.com/image/private/s–pIpSOFDy–/v1632333155/ETF%20or%20Mutual%20Fund%20pic.jpg”,”fullDistributionRights”:true,”__typename”:”Image”},”summary”:”Which is better: ETFs or mutual funds? And how do you decide where to put your investments? CFRA fund expert Todd Rosenbluth has some answers. Also, how to take advantage of your leased car’s true value.”,”rating”:0,”priceMin”:0,”priceMinPrefix”:””,”priceMinSuffix”:””,”priceMax”:0,”priceMaxPrefix”:””,”priceMaxSuffix”:””}]”,”wordCount”:null},”DataBlock:9bb85e280bc4d82888155951b20084aca6a82f0a”:{“id”:”9bb85e280bc4d82888155951b20084aca6a82f0a”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Tracy S. Burke, a partner and investment consultant at the asset management firm Conrad Siegel, in Harrisburg, Pennsylvania, favors ETFs over mutual funds in taxable accounts. Because of the way ETFs are structured, holding these types of securities in a taxable account will likely generate less tax liability than holding similarly structured mutual funds in the same account. \”We use ETFs in our practice – and pretty heavily, in fact,\” says Burke. u003c/p>\n””,”wordCount”:72},”DataBlock:137f44d236e12816add1ebd5d431840af480e7a6″:{“id”:”137f44d236e12816add1ebd5d431840af480e7a6″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Insurance and pension fund asset managers use them, too. \”It’s easier for an insurance company to buy a basket of bonds in an ETF than it is to build their own basket, security by security,\” says Johnson. u003c/p>\n””,”wordCount”:37},”DataBlock:21ea0bfa3b376445d7899d496bdf429dc5ac5900″:{“id”:”21ea0bfa3b376445d7899d496bdf429dc5ac5900″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>And it’s worth noting that the Federal Reserve relied on ETFs as a way to buttress the bond market during the early 2020 selloff. The central bank invested billions in index-based ETFs in a variety of bond sectors, including government bonds, corporate debt and mortgage-backed securities. u003c/p>\n””,”wordCount”:46},”DataBlock:bcfb53af6a226abcfe95a4bdec45c70830511279″:{“id”:”bcfb53af6a226abcfe95a4bdec45c70830511279″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Traditional mutual fund companies continue to branch into the ETF market. The latest: Capital Group, the investment firm behind the American Funds brand of mutual funds, launched six actively managed ETFs in February, including one fixed-income core strategy, three stock funds focused on the U.S., and two foreign-stock ETFs. u003c/p>\n””,”wordCount”:49},”DataBlock:471b98ce132194d8cea777ea9615ba28b624337d”:{“id”:”471b98ce132194d8cea777ea9615ba28b624337d”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Though practically ubiquitous, ETFs are still evolving. In their early days, these funds tracked broad, well-known indexes. Then came smart-beta funds, or ETFs that track customized benchmarks with the aim to beat the traditional bogeys. Now, u003ca href=\”https://www.kiplinger.com/investing/etfs/601332/7-actively-managed-etfs-to-buy-edge\”>actively managed ETFsu003c/a> are emerging. Active ETFs accounted for nearly half of all new fund launches over the past 18 months, according to Morningstar. What’s more, for the third year in a row, u003ca href=\”https://www.kiplinger.com/investing/etfs/604574/new-etfs-for-investors-to-unwrap\”>new ETFsu003c/a> outnumbered new mutual fund launches. u003c/p>\n””,”wordCount”:76},”DataBlock:b9ad91f532bc56012f1b440f879d2b041b9ae429″:{“id”:”b9ad91f532bc56012f1b440f879d2b041b9ae429″,”__typename”:”DataBlock”,”type”:”RELATED_CONTENT”,”data”:”[{“url”:”/investing/etfs/603977/the-22-best-etfs-to-buy-for-a-prosperous-2022″,”title”:”The 22 Best ETFs to Buy for a Prosperous 2022″,”label”:”The 22 Best ETFs to Buy for a Prosperous 2022″,”primaryMediaType”:”IMAGE”,”image”:{“id”:”49179″,”publicId”:”Investing/best-etfs-to-buy-2022″,”format”:”jpg”,”version”:1640184608,”url”:”http://mediacloud.kiplinger.com/image/private/s–9K61_b_y–/v1640184608/Investing/best-etfs-to-buy-2022.jpg”,”secureUrl”:”https://mediacloud.kiplinger.com/image/private/s–9K61_b_y–/v1640184608/Investing/best-etfs-to-buy-2022.jpg”,”width”:3200,”height”:1800,”size”:173060,”tags”:[“auto part”,”automotive design”,”automotive wheel system”,”car”,”close-up”,”electric blue”,”finger”,”fixture”,”font”,”motor vehicle”,”personal luxury car”,”plant”,”steering part”,”steering wheel”,”vehicle”],”created”:”2021-12-22T14:50:08Z”,”credit”:”Getty Images”,”alt”:”A person gets ready to push the start button on 2022″,”src”:”https://mediacloud.kiplinger.com/image/private/s–9K61_b_y–/v1640184608/Investing/best-etfs-to-buy-2022.jpg”,”fullDistributionRights”:true,”__typename”:”Image”},”summary”:”Capture deep value. Build a portfolio core. Play defense. The 22 best ETFs for 2022 cover a wide range of options for numerous objectives.”,”rating”:0,”priceMin”:0,”priceMinPrefix”:””,”priceMinSuffix”:””,”priceMax”:0,”priceMaxPrefix”:””,”priceMaxSuffix”:””}]”,”wordCount”:null},”DataBlock:1c9a0b60326442f0747cd1a66adf1bcd6b6278ed”:{“id”:”1c9a0b60326442f0747cd1a66adf1bcd6b6278ed”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>What hasn’t changed are the reasons ETFs are so appealing. These funds are typically low cost, and they trade commission-free at most brokerage firms. They’re also more tax-efficient than mutual funds. They are less likely to generate capital gains distributions like mutual funds do, for a start, though you’ll still owe taxes on any gains you pocket when you sell. u003c/p>\n””,”wordCount”:60},”DataBlock:7bd568fbd1a7a31ddc099fa6dc45cc2ceaf40f2d”:{“id”:”7bd568fbd1a7a31ddc099fa6dc45cc2ceaf40f2d”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>As with stocks, you can execute a trade to buy and sell shares in an ETF at any time during the trading day. You can even sell them short or trade options tied to ETFs. u003c/p>\n””,”wordCount”:35},”DataBlock:fc38802bd03d0484aa15f60e7c2d2bb59d2f34b6″:{“id”:”fc38802bd03d0484aa15f60e7c2d2bb59d2f34b6″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>And ETFs are nimble. With one ETF, you can invest in an entire market, such as U.S. stocks or u003ca href=\”https://www.kiplinger.com/investing/stocks/604098/best-european-stocks-for-2022-and-beyond\”>European stocksu003c/a>. Or you can target a small pocket of the market – u003ca href=\”https://www.kiplinger.com/investing/stocks/stocks-to-buy/603973/best-cloud-stocks-to-buy-for-2022\”>cloud-computing stocksu003c/a> or cryptocurrency-related shares, say, or a sector, such as energy. Or you can home in on a particular investing factor, such as value-priced shares or high-quality companies.u003c/p>\n””,”wordCount”:62},”DataBlock:034ea7848fe6e3ced391aa52115c2a576870abda”:{“id”:”034ea7848fe6e3ced391aa52115c2a576870abda”,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>\”The average investor is familiar with ETFs and has been investing in ETFs for some time now,\” says Todd Rosenbluth, head of research at ETF data and analytics firm VettaFi. \”Now they\”re comfortable embracing funds that might be more narrowly constructed.\”u003c/p>\n””,”wordCount”:41},”DataBlock:ab29f5f6f283ea59dfbc1884e1336a56ddf9c4b2″:{“id”:”ab29f5f6f283ea59dfbc1884e1336a56ddf9c4b2″,”__typename”:”DataBlock”,”type”:”HEADER”,”data”:”{“text”:”3 Rules for Buying and Selling ETFs”,”size”:”2″}”,”wordCount”:null},”DataBlock:e2867871a46a9ed180db23aa50fd60a595859103″:{“id”:”e2867871a46a9ed180db23aa50fd60a595859103″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>It’s easy to buy and sell shares in exchange-traded funds, buy it pays to heed a few rules. u003c/p>\n””,”wordCount”:18},”DataBlock:63b0236c56c0787b093730a686409ddb9dba5502″:{“id”:”63b0236c56c0787b093730a686409ddb9dba5502″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>u003cstrong>Use a limit order.u003c/strong> Limit orders allow you to specify the price at which you are willing to buy and sell shares. Enter an ETF symbol in your online broker’s trading ticket and you’ll see a bid price (the highest price a buyer is willing to pay) and an ask or offer price (the lowest price a seller is willing to accept).u003c/p>\n””,”wordCount”:62},”DataBlock:9d0b559df7f7ab549fc468058c16828d2c9ffb85″:{“id”:”9d0b559df7f7ab549fc468058c16828d2c9ffb85″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>Popular, widely traded ETFs typically have a narrow gap between bid and ask prices. On a day in mid June, for instance, the difference between the bid and the ask (the bid-ask spread) for the iShares Core S&P 500 ETF (u003ca href=\”https://www.kiplinger.com/tfn/index.php?ticker=IVV&ticker_type=F&page=stockTipsheet\” target=\”_blank\”>IVVu003c/a>) – a member of the Kip ETF 20, our u003ca href=\”https://www.kiplinger.com/investing/etfs/603214/kip-etf-20-the-best-cheap-etfs-you-can-buy\”>favorite low-cost exchange-traded fundsu003c/a> – was 4 cents. But spreads can widen when markets get choppy, says Morningstar’s Ben Johnson. Setting a limit order ensures that you buy or sell at the price you want. \”You’re guaranteed that price or better,\” he says. u003c/p>\n””,”wordCount”:94},”DataBlock:a42a1a7a092e4c7294e54007dbd9d0c368834427″:{“id”:”a42a1a7a092e4c7294e54007dbd9d0c368834427″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>u003cstrong>Keep an eye on the fund’s premium/discount. u003c/strong>ETFs have a market price, like stocks, but they also have a net asset value (the value of the underlying securities in the fund), like mutual funds. The premium/discount is a measure of the difference between the market price and the ETF’s NAV.u003c/p>\n””,”wordCount”:50},”DataBlock:e7aa3510b40ce0e307f502602e9027971d269d05″:{“id”:”e7aa3510b40ce0e307f502602e9027971d269d05″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>The ETF trades at a premium if the share price rises above the NAV, and it trades at a discount if the share price falls below the NAV. Popular funds typically sport a tiny premium/discount. The one-month rolling average premium/discount on iShares Core S&P 500, for instance, was 0.01% in mid June. u003c/p>\n””,”wordCount”:52},”DataBlock:8eef31d53d9f9bd9fb1ea078dbf60e2fbc03bbe4″:{“id”:”8eef31d53d9f9bd9fb1ea078dbf60e2fbc03bbe4″,”__typename”:”DataBlock”,”type”:”TEXT”,”data”:””u003cp>u003cstrong>Time your trades well.u003c/strong> Avoid trading in the first or last half-hour of any given trading day, because price volatility tends to rise at those times. And never buy or sell when the market is closed.u003c/p>\n””,”wordCount”:36},”DataBlock:cddaafbc9d030dcb5e455c06864c0a1462f187a5″:{“id”:”cddaafbc9d030dcb5e455c06864c0a1462f187a5″,”__typename”:”DataBlock”,”type”:”RELATED_CONTENT”,”data”:”[{“url”:”/investing/etfs/604794/best-etfs-to-battle-a-bear-market”,”title”:”The 12 Best ETFs to Battle a Bear Market”,”label”:”The 12 Best ETFs to Battle a Bear Market”,”primaryMediaType”:”IMAGE”,”image”:{“id”:”51302″,”publicId”:”Investing/best-etfs-bear-market-2022″,”format”:”jpg”,”version”:1655144639,”url”:”http://mediacloud.kiplinger.com/image/private/s–c88XNqUd–/v1655144639/Investing/best-etfs-bear-market-2022.jpg”,”secureUrl”:”https://mediacloud.kiplinger.com/image/private/s–c88XNqUd–/v1655144639/Investing/best-etfs-bear-market-2022.jpg”,”width”:3200,”height”:1800,”size”:399898,”tags”:[],”created”:”2022-06-13T18:23:59Z”,”credit”:”Getty Images”,”alt”:”two brown bears fighting”,”src”:”https://mediacloud.kiplinger.com/image/private/s–c88XNqUd–/v1655144639/Investing/best-etfs-bear-market-2022.jpg”,”fullDistributionRights”:true,”__typename”:”Image”},”summary”:”Investors worried about the next market downturn can find plenty of protection among exchange-traded funds (ETFs).”,”rating”:0,”priceMin”:0,”priceMinPrefix”:””,”priceMinSuffix”:””,”priceMax”:0,”priceMaxPrefix”:””,”priceMaxSuffix”:””}]”,”wordCount”:null}};